How Data Builds Brands- 6 Key Strategies for Maximizing Reach

Marketers have more ways than ever to reach their audience, and more insights from data with which to do it. Ad Speaks Houston talks with Effectv on the topic of how data builds brands.

Building awareness with high-reach campaign strategies remains critical for all advertisers to stay top of mind.  Effectv has uncovered six key strategies for maximizing reach, and campaign success.  We discuss their new whitepaper, "Data Builds Brands" and how advertisers can focus on a strategy that delivers positive results.

Ad Speaks Houston is an audio production of Radio Lounge, a Houston voiceover coaching and Houston podcast studio.
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